Posts Tagged With: design
Why Content Marketing is King and The Reasons Industry Titans are Turning to it.Follow @thepush_intl
So now you have to do something. You have your Facebook page, your Twitter account, and your boss asking you why it isn’t raining followers and fans. Unfortunately this isn’t an “if you build it they will come,” kind of process. There is a solution and the answer lies within your content. The quality of your content determines it’s effectiveness.
How to Not Have the Worst Content on The Web
Being original and creating your own content will not only bring in an audience, but create liquid content with actionable engagement. To be effective, embrace the idea of being a publisher and take a stance with an authoritative voice in your industry. Jeff put together a wonderful Slideshare that might help organize your thoughts. However, if you are looking for answers, start by addressing the challenges.
Jeff Bullas mentions 8 Challenges of Content Marketing:
1. Finding inspiration and ideas
2. Creating it
3. Making it relevant
4. Resourcing it
5. Managing it
6. Monitoring it
7. Measuring it
8. Making it“Liquid”and Contagious
Be excited because this stuff works.
Click to Enlarge
[Via: ZippyCart - reviewing the best ecommerce software online]
After strategy, one of the first investments I make in a social media effort is design.Follow @thepush_intl
There are allot of ‘comers’ & ‘goers’ in social media. They’re all hacking at the user lists for followers and then abandoning them without engagement or follow through. The list is growing aware of this and the users are become more reluctant to click follow or like if you are going to disappear in a few months. A big indicator for any user is your landing page. If you have not invested in a good landing page design then you’re not vested in your social media campaign. Make them congruent. Your Twitter page should resemble your Facebook page, your webpage should resemble your Youtube profile, and they should all be linking to each other. This gives your brand image consistency and keeps your profile informative and professional.
Tip: Remember to have your relevant contact information accessible at first glance…don’t make them dig for it.
For a little help, here is a guide to: The Anatomy Of A Perfect Landing Page | Nicelandingpage.com
Take the time for design.
A clever harmony between marketing and sales, I develop a manageable digital media strategy with clear objectives for actionable engagement.
Some call me Mr. Pasionado, the bearish media man on fire with a mind for strategy, an eye for design, and a grip on results. Others call me a start-up advisor and spirited entrepreneur with the spark to ignite a brand. I call myself a tireless digital media strategist, a sucker for startups, a hot cup-o-joe, and the ones I love… a family man that makes-things-happen.
You can just call me Reymond.
At your service.
Content & Social Media Management Search Engine Optimization
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- How To Attract More Qualified Visitors by Using Rich Snippets [infographic]
- Breaking the Barriers of Content Marketing [Slideshare]
- Reymond Says: Don’t Be Afraid To Go To Far.
- Creating Business Through Inbound Marketing [infographic]
- Strategy Tips: Social Media Stats for Forecasting & International Expansion